In our event technology guide, you will learn:
Nearly every company is looking to improve sales. Customer events and user conferences are a prime opportunity. But whether your event goals are attendance, audience engagement, or sales, integrating technology systems is critical for your event success.
Understanding why and how to integrate your event technology with other technology platforms makes a huge difference in your event results. Learn how event teams, marketing teams, and sales teams are aligning their technology systems around a major objective of customer events: sales growth!